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About the Company

We partner with hard-working business owners who give it their all every single day toward missions that matter. We help clients increase their online visibility in organic search, driving more inbound leads, and boosting your sales with local SEO tools, strategies and SEO services.

Mission: To create an organization our team and customers love

Vision: 1 billion in revenue by 2032

Values: Be Innovative, Be Positive, Be a Winner

History: Chris Kirksey, a former US Army Linguist and Signals Intelligence Lead, founded Direction Inc. in 2016. It was in 2020 when we narrowed our focus on what we love most and do best – search engine optimization. In 2021, we launched our local SEO software.

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