Senior Copywriter – SEO & Content Marketing Specialist (SaaS Required!)

Location: Remote (Flexible, aligned with New Zealand Time Zone for meetings)
Rate: 7-15 AUD per hour
Industry: Cloud-Based Software & Technology (SaaS Required)
Engagement: Freelance / Independent Contractor

Our client, a fast-growing SaaS company specializing in member management platforms, is looking for an experienced Copywriter to drive its SEO and organic growth strategy. If you are a content expert with a passion for creating high-impact marketing materials and have proven experience in the SaaS industry, this is the perfect opportunity.

About the Company

Our client provides cloud-based solutions that help sports clubs, associations, hobby groups, and non-profits streamline administrative tasks. Their core products include:

• Club Management Software: Handles memberships, payments, events, and bookings seamlessly.
• SEO & Growth-Focused Platform: Designed to optimize website conversions and organic reach.
• New Integration Tools: Connecting national organizations with local clubs for a unified user experience.

With a global presence in the USA, UK, Canada, Australia, and New Zealand, our client is scaling rapidly, achieving 50% year-over-year revenue growth and serving over 700 organizations worldwide.

The Role: What You’ll Do

As a Senior Copywriter, you will play a key role in executing SEO-driven content strategies and shaping the brand’s voice across multiple platforms. Responsibilities include:

• SEO-Optimized Content Creation – Write blogs, lead magnets, website copy, and marketing materials to enhance organic growth.
• Social Media Copywriting – Develop engaging captions, ad copy, and promotional content to support marketing campaigns.
• Marketing Strategy Alignment – Work closely with the team to create a content roadmap aligned with business objectives.
• Conversion-Focused Writing – Craft compelling content that resonates with SaaS customers and drives conversions.

What We’re Looking For

To excel in this role, you must have:

• 5+ years of experience in content marketing, copywriting, or a related field (SaaS experience is required).
• Deep understanding of SEO best practices and experience creating content that ranks.
• A strong portfolio showcasing SaaS-focused content, including blogs, lead magnets, and marketing materials.
• Experience with B2B SaaS platforms and membership-based software solutions (preferred).
• Strong storytelling skills with a data-driven approach to content strategy.

Tools & Workflow

You will be working within the company’s ClickUp workspace for task management and collaboration.

Time Zone: Flexible, but availability is required for daily and weekly meetings in New Zealand Time Zone.